In the vibrant world of Indian rap, a groundbreaking collaboration has emerged, bringing together the talents of Parimal Shais, Hanumankind, ThirumaLi, and MC Couper. The track, titled "Ayyayyo," is a fusion of traditional South Indian sounds and contemporary rap beats that pays homage to the rich musical heritage of Malabar.
Clocking in at just over three and a half minutes, "Ayyayyo" is a testament to the seamless blend of Shais' slick trap and hip-hop production with incendiary Malayali verses from ThirumaLi and MC Couper. The "Go To Sleep" rapper, Hanumankind, adds a unique flavor to the mix with evocative bars in both English and Malayalam, marking his debut in the Malayali rap scene.
This collaborative effort, released through the renowned rap record label Def Jam Recordings India, is a milestone for Southern India's rap music. The track not only showcases the individual prowess of the artists but also signifies Def Jam Recordings India's commitment to pushing Southern India's rap music to the forefront.
Notably, "Ayyayyo" also marks Hanumankind's return to the rap scene after a brief hiatus since his major label debut "Go To Sleep" in January. This collaboration is part of Def Jam Recordings India's larger initiative to elevate Southern India's rap talent. The record label previously joined forces with Tamil Nadu's Irfana and other notable artists for a historic '50 Years of Hip-Hop' concert in Bengaluru.
In the ever-evolving landscape of Indian hip-hop, "Ayyayyo" stands out as a symbol of unity and creativity. With its infectious beats, multilingual verses, and a nod to traditional instruments, the track is a celebration of the diversity and talent present in Southern India's rap scene.
With "Ayyayyo," it's clear that Parimal Shais and his collaborators are leaving an indelible mark on the vibrant tapestry of Indian rap, ushering in a new era for Southern India's influential hip-hop scene. Stream 'Ayyayyo' and immerse yourself in the unique sounds of this groundbreaking collaboration.
About the Artits involved :
Parimal Shais, hailing from Kerala, is a renowned music producer known for his unique blend of Malayalam-English hip-hop. His debut album, "Kumari Kandam Traps, Vol. I," boasts tracks like "Saadhanam Kayyil Undo?" and collaborations with MC Couper, Hanumankind, and Killa K. Shais, inspired by Tamil influences, values precision in production, and incorporates traditional elements like the nadaswaram in his work.
MC Couper, also known as Shambhu Ajith, is a Kochi-based rapper with powerful verses addressing societal issues. His track "Nerchappattu" from "Kumari Kandam Traps, Vol. I" gained acclaim. In 2022, he released the EP "Rap Bhooshanam Cochin Brothers Pvt Ltd." in collaboration with Parimal Shais.
Hanumankind, aka Sooraj Cherukat, emerged as a lyrical rap force with his debut EP "Kalari" and a stellar performance at NH7. Despite challenges during the pandemic, he continued evolving and released the collaborative project "Surface Level" with Kalmi. Hanumankind's latest single, "Genghis," reflects his artistic growth, and his feature on Netflix's "Namma Stories" in 2021 added to his acclaim.
ThirumaLi, or Vishnu MS, is a prominent figure in Kerala's rap scene. As a flagbearer for Malayalam rap, he embodies honesty and greatness in his music. Influenced by Eminem, K. J. Yesudas, and Micheal Jackson, ThirumaLi transitioned from cover performances to creating his own music, aiming to bring lyrical honesty and greatness to Malayalam rap.
Watch the full Music Video here.